he Sundance Film Festival has helped put Park City on the global stage of arts and entertainment. Each year the non-profit organization introduces a global audience to ground-breaking films including Napoleon Dynamite and An Inconvenient Truth.
In Park City the organization has a significant impact on the tight knit community. Each year in January the Sundance Institute offers exclusive events and priority ticket availability to approximately 15,000 Utah residents. Some of the exclusive events include a free “Best of the Fest” screening and “Townie Tuesday Screenings” for Summit County residents. These complimentary Creenings allow locals to view these award-winning films prior to the festival.
In addition every year, Sundance Institute selects more than 1,800 volunteers — more than half of whom live in Utah — to help create a global platform for independent film.
The Institutes’ Community Programs also bring other cultural events to Utah residents including musical perfomances and discussions from recent and past Institute alumni.
It is estimated that the film festival had an $80 million economic impact in 2012, including $5.9 million in tax revenue, according to the Sundance Institute. Over the years Sundance Institute and its programs have become a great tourism boost. This is great for Park City’s local businesses. The Institute reports that since 2001, the Sundance Institute through its annual Sundance Film Festival has genereated in excess of onehalf billion dollars in economic activitiy for Utah. The festival is the state’s largest annual international event bolstering tourism and attracting worldwide media attention.
Sundance Institute is a global nonprofit organization founded by Robert Redford in 1981. Through its artistic development programs for directors, screenwriters, producers, composers and playwrights, the Institute seeks to discover and support independent film and theatre artists from the United States and around the world, and to introduce audiences to their new work. The Institute promotes independent storytelling to inform, inspire, and unite diverse populations around the globe.
From The Collection Magazine
“The International Sundance Film Festival”
by William Hauptman